China Amends Trademark Law to Tighten Protections

China's National People's Congress advanced the fifth amendment to the Trademark Law in late 2025, with key provisions taking effect in 2026. The changes emphasize use-based evidence throughout the trademark lifecycle, including for oppositions and cancellations.

Foreign applicants will face heightened scrutiny on proof of use and intent-to-use filings. Trademark agents now bear greater liability for filing fraudulent or bad-faith applications on behalf of clients.

Opposition timelines have been adjusted to allow more time for responses while requiring stronger documentation from opposing parties. The amendments aim to reduce squatting and improve enforcement against non-use registrations.

Brand owners operating in China are advised to review existing portfolios and update filing strategies to comply with the new evidentiary standards.

Sources: https://www.china-briefing.com/news/china-trademark-law-amendment-2026-key-changes-for-foreign-brands/ https://eriseip.com/insights/whats-trending-in-trademarks-may-2026/